The 2025 Asia Cup has captured significant attention as the highly anticipated India versus Pakistan match unfolds. Millions of cricket fans are tuning in to watch the live broadcast across television and various OTT platforms. This event is posing a strong challenge to the viewership of other programs, particularly the popular reality show, Bigg Boss 19.
Every Sunday, the ‘Weekend ka Vaar’ episode, hosted by Salman Khan, is broadcast, consistently captivating viewers. The show is available on JioHotstar and airs on Colors TV. Meanwhile, the India-Pakistan match is being streamed live on the Sony LIV app and the Sony Sports Network.
It would not be surprising if the Asia Cup 2025 final surpasses Bigg Boss 19 in ratings and overall viewership, though potential boycott calls could affect these numbers. The India versus Pakistan match consistently sets viewership records. However, it is uncertain if the Asia Cup 2025 match will achieve the same viewership as previous encounters. While JioHotstar has a larger reach, matching Bigg Boss 19’s audience might be challenging for SonyLIV, especially considering the calls to boycott the India versus Pakistan match. The actual impact will be revealed by whether viewers choose to participate in the boycott or not.
The boycott calls for the India versus Pakistan match emerged following the ongoing tensions between the two nations, particularly in the wake of the Pahalgam terror attack and Operation Sindoor.
In related news, Awez Darbar was recently eliminated from ‘Bigg Boss 19’. Currently, the show features 14 remaining contestants.